The latest market share data posted on several websites depict that Magento is currently more popular than Shopify. But you must remember that no retailer can maximize online sales simply by opting for a winner ecommerce platform. Like other ecommerce platforms, Magento also has its own pros and cons. In addition to being developed on open source technologies, Magento allows you to run multiple storefronts with a single backend system. Also, the eCommerce platform provided features and tools to simplify website management, catalogue management, order management, product promotion, search engine optimizations, shipping, and user checkout.
But Magento requires additional server resources despite being scalable. Also, it requires retailers to deploy skilled web application developers to set up, maintain, and manage the web stores. In one of my previous blogs, I have written about best eCommerce platforms for small businesses and Shopify got the number 1 position in the list. Hence, you must consider migrating Magento to Shopify, a robust user-friendly eCommerce platform, to maintain and manage the web store in an easier and more efficient way.
Unlike Magento, Shopify is a commercial eCommerce platform. But you have option to choose from several editions of Shopify according to your budget and needs. Also, Shopify is designed with features to simplify eCommerce website development and management. Hence, you can run the web store smoothly without deploying skilled web developers after migrating from Magento to Shopify. Also, you can scale the web store without investing in additional server resources. There are also a number of reasons why you must consider migrating from Magento to Shopify.
8 Reasons Why You Can Be Migrating Magento to Shopify
1) Software as a Service (SaaS) Model
Magento is designed as a self-managed eCommerce solution. It required retailers to mange and host eCommerce websites on their own. Hence, you have to incur additional expenses to avail the server resources required to deploy the web store. Also, you need to invest in additional server requests to scale the website to accommodate more visitors. But Shopify uses a Software as a Service (SaaS) model to host and manage eCommerce websites. You can easily deploy and manage the web store by availing the infrastructure managed and hosted by Shopify.
2) Contemporary Themes and Templates
The look and feel of a web store directly impacts customer experience and engage. Both Magento and Shopify allows retailers to choose from a wide range of eCommerce themes and templates. Magento further allows retailers to choose from more free themes than Shopify. But the eCommerce themes shared by the Magento community look common and conventional. On the other hand, the contemporary themes for Magento help retailers to make their web stores stand out and appear trendy.
3) Customization and Extension
Both Magento and Shopify are designed as customizable and extensible eCommerce platforms. Magento allows retailers to customize or extend their web stores by editing the HTML and CSS code. A retailer must be proficient in web technologies to make changes to his web store by editing HTML and CSS code. Shopify makes it easier for retailer to customize and extend their eCommerce websites by providing a menu-driven method. A retailer can use the mechanism to customize his eCommerce website by changing its core attributes like font and color.
4) Simple Backend System
In addition to providing menu-driven customization options, Shopify further comes with a simple and easy-to-use backend. The backend features provided by the eCommerce platform enables retailers to access its advanced features and edit certain parts of its source code without being proficient in server-side technologies. At the same time, the dashboard provided by Shopify includes tabs for payment, taxes, shipping, checkout, notifications, and general settings. Hence, Shopify, unlike Magento, makes it easier for retailers to work with backend systems.
5) Robust and Elaborate Reports
While using Magento, a retailer can check statistics directly on the dashboard. But he has to put extra time and effort to generate the reports required to facilitate decision making. Shopify, on the other hand, enables retailers to generate and access elaborate reports without putting extra time and effort. While working with Shopify, a retailer can generate reports to checkout both gross sales and order sales. The gross sales report contains useful information like traffic source, devices, landing pages and referrers. Likewise, the order sales report also conveys important information like channels, hours and billing addresses.
6) Option to Scale
Often eCommerce website traffic increases during festive seasons and mage sales. A retailer must provide his web store with adequate hosting resources to accommodate the additional visitors and boost online sales. As Magento does not provide any eCommerce website hosting option, the retailer has to invest in additional server resources to accommodate additional traffic. Often retailers find it difficult to avail additional server resources for specific days. On the other hand, the hosting environment provided by Shopify enables resources to avail server resources on demand. The retailer can further scale his eCommerce website easily by availing the dedicated technical support provided by Shopify.
7) Website Security
Both Magento and Shopify provides a number of features to keep the eCommerce website secure and prevent security attacks. But Magento required retailers to deploy and host the eCommerce websites on their own. Hence, the security of the eCommerce website depends directly on the hosting environment and option chosen by the retailer. On the other hand, Shopify enhances the web store’s security by providing hosting environment. It even allows retailer to implement their own SSL certificate and enable automatic data backup.
8) Dedicated Technical Support Team
Magento is an open source eCommerce platform. It requires retailers to avail technical support from community support forums. The option makes it difficult for retailer to keep the web store functional and prevent downtime by resolving problems and issues timely. As a commercial eCommerce platform, Shopify provided dedicated technical support to retailer 24 hours a day. A retailer can get various issues and problems resolved quickly by contacting a customer support executive through phone, email, or chat.
Shopify makes it easier for retailers to migrating Magento to Shopify by providing a dedicated Launch Manager tool. The Launch Manager will guide you throughout the eCommerce platform migration process. Also, it will help you to set up a robust web store with Shopify. You can even avail the assistance of skilled eCommerce application developers to move your web store from Magento to Shopify smoothly, and test the eCommerce website thoroughly after migrating Magento to Shopify.
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