The websites and web application enable owners of small businesses and start-ups to compete with large and established enterprises. A startup owner can use his website as a powerful marketing tool to acquire new customers, promote his products/services, and boost online sales. Likewise, he can use custom web applications to carry on business processes and operations without deploying additional manpower. But the startups owner has to invest a part of the working capital to build custom websites and web applications. Frugal web application development tips help startup owners to build custom websites and web applications without spending more money. The owner can further implement frugal web application development tips and best practices to build robust applications according to precise business requirements without increasing development time and cost.

7 Frugal Web Application Development Tips for Startup Owners

1) Use Open Source Client-Side and Server-Side Technologies

While developing a web application, the entrepreneur must focus on its frontend and backend. He must choose the right client-side technology to make the application request web pages from the server and display the web pages to end users. Likewise, he needs to pick the right server-side technology to display requested pages, process user input, interact with databases, and structure the web application. The startup owner has option to choose from a variety of client-side and server-side technologies. He can reduce web application development cost significantly by opting for open source client-side and server-side technologies.

2) Use Community Editions of Robust Web Frameworks

In addition to choosing open source client-side and server-side technologies, it is also important for the startup owner to explore ways to accelerate web application development. The web frameworks help entrepreneurs to speed up custom web application development by providing a variety of themes, plug-ins, extensions, widgets, and development tools. The resources provided by web frameworks enable developers to add functionality to a web application without writing longer lines of code. An entrepreneur has option to choose from a wide range of web frameworks according to his choice of server-side programming language. He must opt for open source or community edition of robust web frameworks to reduce development time without incurring additional expenses.

3) Opt for Responsive Web Design

A very large percentage of users nowadays access web applications on their smartphones and tablets. Likewise, popular search engines like Google also use mobile friendliness as a key search signal while ranking websites. The startup owner must explore ways to make his website mobile friendly to improve its user experience and search engine visibility. An entrepreneur can make his website mobile-friendly in a number of ways. But he must opt for responsive web design to make the web application accessible on both computers and mobile devices with a single code base. In addition to improving the website’s accessibility, responsive web design further helps startup owners to curtail development cost by using open source web technologies like HTML5, CSS3, and JavaScript.

4) Consider Building Isomorphic Web Applications

The owner of a small business or startup can easily reduce development cost and time by building isomorphic web applications. Unlike conventional web applications, isomorphic web applications enable developers to write both client-side and server-side code in a single programming language. The single programming language enables startup owners to build the frontend and backend of the web application by a single developer. The entrepreneur can further reduce isomorphic application development cost by get both client-side and server-side code written in JavaScript. The developers can even accelerate isomorphic web application development by taking advantage of MEAN stack – MongoDB, ExpressJS, AngularJS and NodeJS.

5) Focus on Key Aspects of Outsourced Web Development

Many startup and small business owners outsource web application development to reduce both development time and cost. They rely on the web application developers to decide the right development approach by focusing on business requirements, development cost, and project timeline. But the startup owner must monitor the way the outsourcing partner performs project planning, risk analysis, and cost reduction. He must decide the right approach to launch custom web applications without increasing development time and cost. At the same time, he needs to focus on important aspects of outsourced web application development to save money by eliminating chances of code rewriting and restructuring in future.

6) Explore Ways to Reuse Existing Digital Resources

Nowadays, many small businesses and startups redesign their existing web applications to make their accessible on mobile devices and deliver richer user experience. While redesigning a website, a startup owner can easily save money by reusing existing website content, images, and other digital resources. Instead of replacing existing website resources, he must explore ways to make them appealing by making minor changes. Also, he can save money by performing web application development tasks like content writing, graphic optimization and software testing in-house. The online tools and frameworks enable small business owners to perform various web development tasks in-house without being proficient in web technologies.

7) Keep the Website Simple and Lightweight

While developing a website, a startup owner has option to use stock photographs, high quality videos, and appealing animation. The visual tools will convey the desired messages to visitors in a more compelling and appealing way. But they will increase web application development time and cost significantly. A startup owner can improve user experience and curtail development cost by keeping the web applications simple and lightweight. He must focus on the structure of the website to identify and eliminate the additional pages. He can reduce both development time and cost by developing the web application with only necessary and relevant web pages.

On the whole, frugal web application development tips help owners of small businesses and startups to build custom web applications without investing more funds. But the entrepreneurs need to explore ways to curtail development time and improve user experience while opting for frugal web application development. They must choose the right technologies, development tools, and developers to accelerate custom web application development. Also, they need to focus on the software development lifecycle (SDLC) consistently to ensure that the web application meets the precise business requirements and delivers richer user experience.

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